Review: Beaconsfield Mine and Heritage Centre

Like many people, I doubt I would ever have heard of Beaconsfield had it not been for the mine collapse of Anzac Day 2006, which claimed the life of one miner and trapped another two underground. It took 14 days for rescuers to free the miners from nearly one kilometre below ground, while their families and the world’s media watched.

Brant Webb and Todd Russell emerge triumphunt after their rescue
Just another day at the 'office': the same shaft access on the day of my visit

Given the significance of this site in recent history, a trip to Beaconsfield was the field trip I chose to go on as part of the Interpretation Australia National Symposium. (I should say here that while I was aware of the Beaconsfield disaster at the time, I was living in the UK and it didn’t get the same blanket media coverage as it did locally. So I felt a sense of familiarity, but also a sense of distance compared to my fellow visitors who could recall a more immediate connection to the dramatic events as they unfolded.)

Beaconsfield Mine and Heritage Centre is distinctive in that there is both a historic and an operational gold mine right next to each other, separated only by high wire fences. While the Heritage Centre was operational before the infamous incident (as the Grubb Shaft Gold & Heritage Museum), in the wake of the tragedy a Federal grant was allocated to expand upon the site and rebrand the museum. Not surprisingly, visitor numbers have increased dramatically since the collapse due to the site’s notoriety (which probably counts as an example of Dark Tourism).

The old and the new: the head of the historic Grubb Shaft with the modern equivalent in the background

The Mine Rescue Exhibition

Not surprisingly, this is the drawcard of the site and the most powerful part of the visitor experience. There is a rich seam of content (pardon the pun): a dramatic storyline, emotionally compelling anecdotes and a narrative thread of human resilience and comraderie in the face of huge adversity.

The space is fairly dark and minimalist in design; greys punctuated by accents of yellow reminiscent of the colours of an industrial site. This bare-bones functional design works well with the content, letting the relatively few objects and sparse text come to the fore.

Overview of the Rescue exhibition area

For me the most memorable exhibit was the Interactive Tunnel. This is a crawlthrough which, part-way along, includes a section where you can stand up into a space reminiscent of the claustrophobic environment where the miners were trapped (the actual space they were trapped in was only about 1.5-2 cubic metres and too small to stand up in). The area is in semidarkness, surrounded by a cage holding back a mass of rocks. There is a soundscape of the creaking of rocks as the underground realm ‘breathes’. The thing that really completes it in my opinion is the fact that the hole you stand up through is just a little bit too small – feeling the sides of the hole pushing against your shoulders really enhances the sense of claustrophobia.

View of the interactive tunnel entrance from the mezzanine above

Interpretive text and images present the circumstances of the incident and a day-by-day account of the dramatic rescue, explaining the difficult circumstances of the rescue and how the men were finally reached. These people’s stories are presented minimally but powerfully:

This quote from Rex Johnson, the rescue co-ordinator, brought a tear to my eye

The other star objects are the overalls of the miners which show the tears from when they had to cut themselves free from rubble using stanley knives. (I hope those were the real overalls because I’d feel so cheated if they were mocked up!)

The thing that lets the exhibition down is that it seems a bit muddled in the way that it’s organised – several of us found ourselves reading panels titled “Day 6” without having seen anything about Days 1-5. Looking around the space again, I suspect that nearly all of us entered the exhibition backwards compared to what the designers presumably intended.

When you approach the exhibition entry, there are two possible points of entry to the space beyond. The one that looks the most direct and is the most visually attractive (it displays a colourful scarf over 2km long which was made by members of the public during the rescue vigil) is the one we went through, but looking back I think this was meant to be the conclusion to the experience. I’d contend that this is an example of a visitor flow which had a logic ‘in plan’ which didn’t quite translate to the physical reality and the other visual and spatial cues that visitors follow.*

The Entrance to the exhibition - the path on the left is the one we all took but I suspect this is the 'end' of the exhibition. (I don't think the agricultural machinery is usually there - another exhibit is having a refit - but this might have been another factor in our navigation)

I think the interpretive challenge with this exhibition is that it is actually telling two stories: that of the collapse and the subsequent ordeal of the trapped miners; and that of the rescue attempts and associated media frenzy above ground. I wonder if this exhibition might have worked better if these two stories were made more clearly separate, with visitors being told which ‘side’ of the story they were experiencing, perhaps with the two ‘meeting’ in the middle for the climactic story of the miners reaching the surface.

Another minor gripe – there was a wall of newspaper headlines showing press coverage of the rescue events. But I was disappointed that this seemed to include only Tasmanian papers, which to me felt a bit parochial. I would have liked to seen more about media coverage from further afield, given it was an event that attracted national and even international attention. However I appreciate that copyright constraints, project timescales, etc. might have made this a non-starter.

The Heritage Site

The rest of the site is dedicated to interpreting the ruins surrounding the old Grubb Shaft, and an area which is effectively a local history museum which doesn’t have a lot to do with the mine itself. It was interesting comparing notes on the level of detail of interpretation with some fellow field-trippers, many who were from national parks and so with little prior knowledge of industrial heritage.

A nice outdoor interactive where visitors can play 'workhorse'

Ideally, I think the non-mining content would be better presented at another site, to allow a more coherent storyline to come through and to preserve the sense of place of the actual mine.  But I can see on a practical level why the situation has arisen as it has (and there were some classics on display – such as a table of women’s magazines from the 1950s and 60s, as well as a typically 1960s documentary on the construction of the nearby Batman Bridge). I don’t think it helped that the first area you encounter after crossing the ‘paywall’ includes a lot of industrial equipment and collections which are not connected to mining (which confused a few of us at first).

The site is currently undergoing some further redevelopments, including a 3D immersive experience to interpret the gold mining process itself, which will fill an important gap in the current storyline of the site. I hope there is also the opportunity to address some of the ‘disconnects’ in the way the non-mining related spaces are presented as part of this process.

* The visual and spatial cues of an exhibition space, and how these affect the way people interact with exhibitions and their content, will be a major focus of my PhD research in Visitor Experience which I am starting in February next year. So expect more posts on topics such as this!

Interpretation Australia Symposium Wrap

Last week I joined some 150 fellow interpretation professionals in Launceston for the 2010 IA National Symposium. This was the third IA conference / symposium* I had been to, so there was a good mix of familiar faces and new people to get to know. This post is intended as an overview; I’ve already posted a summary of the workshop I ran and I will cover the field trip (to the Beaconsfield Mine and Heritage Centre) in a separate post. So, without further ado:

Things I learned & things I liked:

  • Zoos Victoria’s Connect – Understand – Act model of interpretation to encourage behaviour change in visitors (as presented by Scott Killeen).  Interpretive activities are designed to fit into at least one of these three categories and there have been some promising signs of behavioural change, at least in the short term (petition signing and phone recycling scheme takeup).
  • Catherine McCarthy (San Antonio, TX) stated that “Heritage sites change at a different pace from technology”. While this is no great revelation, it was a neat way of putting it and a lot of interpretive issues stem from this simple fact. And it’s something which is only going to increase in significance as technological advances accelerate. Plus her presentation raised a few question marks about technological / infrastructural differences and how they might affect interpretation. (She described cellphone-based audio tours and reported quite a high takeup rate compared to what I would expect. But then again this probably says more about the difference in cellphone tariffs between the US and Australia than anything else. In any case, I think the cellphone-based tour will be overtaken well before it even takes off here, by the smartphone App and the downloadable podcast.)
  • Zoos Victoria / Healesville Sanctuary have a superhero called CrapMan. Inspired, brave and memorable.
  • Peter Grant’s (TAS Parks and Wildlife) analogy of interpretation using a jug of ice water. The water itself is the easy content; the ice is the harder, pointer topics; and the water vapour in the atmosphere represents all the non-obvious meanings. The interpreter plays the role of the jug, allowing this meaning to condense and be appreciated. (The rest of Peter’s plenary focused on the inner journey of the interpreter, relating our job as an extension of the internal quest for meaning.)
  • The term ‘disintermediation’ to describe the impact that social media and mobile devices are having on how visitors interact with culture. (And Wikipedia tells me this term is over 40 years old!).
  • Kate Stone (National Film & Sound Archive) alerted us to some interesting websites and social media initiatives. New to me was Ushahidi, a crowdsourcing web platform which arose out of civil unrest in Kenya and was used by citizen journalists to map outbreaks of violence. (Ushahidi means “testimony” in Swahili.  As an aside I wonder if it shares any linguistic roots with the Arabic shahada, which means, among other things, “witness”?).  Also NLA’s Trove website, which brings together books, newspapers, journals, images, video maps and so on together into a single searchable site with an emphasis on Australian content.
  • (this one is new as it seemed to have disappeared from my original notes) Dillon Kombumerri, Australia’s first Indigenous architect, gave a thought-provoking presentation on some of his work which has sought to address Aboriginal disadvantage through culturally-sensitive design. The thing that stuck in my mind was his observation that in Aboriginal culture, people identify with Country first, then Family, then as an Individual. It occurs to me that the ‘European’ colonial culture is more or less the exact opposite of this, particularly in its more recent, highly individualistic, incarnations. I fear this is just one of many examples of how completely different cultural perspectives present a real barrier to mutual understanding and reconciliation. And I don’t know what the answer is.
  • Dr Jody Steele’s (Port Arthur Historic Site) informative and entertaining introduction to the world of public archaology:
Mel Loe and Jen Fry (with Peter Grant in support role) help Dr Jody Steele demonstrate archeological geophysics

Things I noticed

  • The diversity of delegates: the symposium brought together academics, tourism operators, park rangers, designers, historic sites, museums, local government, architects and a wide variety of consultants, to name but a few. The breadth of fields represented in a relatively small number of people would outstrip that seen in your average museums conference, I’d wager.
  • Heritage Interpretation is a hard field to pin down, and not everyone practicing interpretation would self-identify as such. (As a case in point, I started out in Science Communication and at the time had no idea what Interpretation was, even though there are very clear parallels and overlaps.) The upside of this lack of neat definitions is that it allows people from diverse backgrounds to learn from each other in the broad church which is Interpretation. The huge downside is that it can sometimes be hard to convince  category-driven thinkers (e.g. bean counters and property developers) that interpretation is something to be valued and appropriately paid for. (Made worse by the fact that we tend to do our job out of vocation and tend not to be very good at selling ourselves!)
  • Despite (or because of?) the points above, there appear to be some surprising disconnects between the Interpretation and Museum worlds, at least based on my experience. Freeman Tilden was dubbed by one speaker as the “Einstein of Interpretation” and his seminal work Interpreting our Heritage (1957) is often cited by interpreters, 50+ years on. However I don’t think the name has ever come up in museums circles, and I wouldn’t be surprised if mentioning Tilden at a museums conference would attract a lot of blank looks. Conversely, there were a few concepts introduced at the symposium which are reasonably well-worn territory in museums circles, but seemed to be quite new to several delegates (but perhaps I’m just showing my age here?)
  • A couple of the plenary speakers really divided the crowd: some delegates thought they were fantastic; others were left scratching their head wondering what all the fuss was about. I think this probably relates to my first point, in that we are such a diverse crowd and probably bring markedly different expectations to a conference such as this. It could also be that some speakers were better at weaving their presentation into a coherent story.

*I’m really not sure what the difference between a conference and symposium is meant to be. The OED definition of a ‘conference’ is “a meeting or discussion, especially a regular one held by an association or organisation”; whereas a ‘symposium’ is “a conference or meeting to discuss a particular subject” (or “an ancient Greek drinking party”, apparently, but I digress . . .) I think the intended distinction is that a ‘conference’ is a more formal meeting with peer reviewed papers, etc; while a ‘symposium’ is more practice led and hands-on. In my experience, however, I’ve not noticed any real difference. Perhaps if I had been to heavily academic conferences I might.  But, to be perfectly honest, I just found the distinction a bit confusing.

Interpretation Australia Workshop Slides

Last Thursday, as part of the Interpretation Australia National Symposium in Launceston, I presented a 2-hour workshop called “Interpreter as advocate”. This presentation, which I’ve alluded to in this earlier post, was about all the so called “non-interpretive” activities which affect the visitor experience and, ultimately, the message we’re trying to communicate.

I received some great feedback on the day and I’m glad that participants found the workshop thought-provoking and came away energised with new ideas. I’m hoping to continue this conversation on the forum on the IA website, and to this end I’ll post something there soon.

The main point of this post is that several people requested a copy of my presentation, which I’ve attached as a PDF here. Now if I were to do this presentation again I’d probably make a few tweaks and changes. But so that it is a faithful record of the day, I’ve uploded it unchanged.

For those of you who weren’t at the workshop, these slides will probably not be 100% self-explanatory. But whether you were there or not if you have any questions, or would be interested in me coming to your organisation to run something similar, then please do get in touch.